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‘comScore Marketer’--一个新的交互式搜索情报服务--成功

2020-11-09 07:12:06  来源:

afterrigoroustestingwithourbetaclients,wearepleasedtoannouncetheavailabilityofcomscoremarketer,saiddanlackner,seniorvicepresidentofcomscore.thisservicewillenableourclientstobetterunderstandtherealdynamicsofsearchbyprovidinginsightintobothpaidandorganicsearchtraffic.usersarenowabletomoreefficientlyallocatetheirmarketingresourcesanddeliverasuperiorroi.comscoremarketerprovidessearchmarketersthetoolsto:--createmoreefficientandcost-effectivecampaignsusingpaidandorganicsearchterms.--identifyhighperformingsearchtermsatasiteandcategorylevel.--analyzesearchersandtheuseofsearchtermsbydemographicsegment.--discoverhigh-potentialconsumersegmentsandpinpointtheoptimalsearchsitesandsearchtermstoreachthem.--findoutwhoiscompetingonsearchtermstoidentifyprimeaffiliatemarketingpartners.--maximizetheroiofsearchandonlinemarketinginvestments.searchenginemarketingoffersbusinessescriticalopportunitiesfortheirdirectmarketingefforts,butalsotoinfluenceconsumerperceptionsofbrands,products,andservices,saidrafaelzorilla,directorofinteractivemarketingforbankrate,inc.andabetauserofcomscoremarketer.integratingstrongcompetitiveintelligencewithvisibilityintoorganicandpaidsearchcreatesapowerfulmeasurementtoolforourinitiativesinthefast-paced,constantlychangingsearchspace.comscoremarketerquantifiestheamountofpaidandorganicsearchtrafficcompetitorsreceivebytermandbyengine.comscoremarketerprovidesthedepthanddetailforcompetitiveintelligencethateveryseoandsearchmarketershouldhavefortheirtoolbox,saidericwu,earthlinkseniorproductmanager,search.comscoremarketerhasanintuitiveinterfaceandprovideduswithusefulinformationaboutthecompetitivelandscape,addedkerrybreitenbach,marketinganalystforprogressiveinsurance.nathanyan,seniorwebanalystatsmartertravelmediaobserved,comscoremarketerprovidesanimpressivearrayofsearcherdemographicinformation,andyoucandrillallthewaydowntothekeywordlevel.comscoremarketerisdeliveredovertheinternetasasubscriptionservice.itleveragesthesameunderlyingplatformasothercomscoreproductstoensureconsistency,qualityanddepthofinsight.formoreinformationonthecomscoremarketer,pleasecall866-276-6972orvisit:aboutcomscorecomscore,inc.(nasdaq:scor-news)isagloballeaderinmeasuringthedigitalworld.thiscapabilityisbasedonamassive,globalcross-pofmorethan2millionconsumerswhohavegivencomscorepermissiontoconfidentiallycapturetheirbrowsingandtransactionbehavior,includingonlineandofflinepurchasing.comscorepanelistsalsoparticipateinsurveyresearchthatcapturesandintegratestheirattitudesandintentions.throughitsproprietarytechnology,comscoremeasureswhatmattersacrossabroadspectrumofbehaviorandattitudes.comscoreanalystsapplythisdeepknowledgeofcustomersandcompetitorstohelpclientsdesignpowerfulmarketingstrategiesandtacticsthatdeliversuperiorroi.comscoreservicesareusedbymorethan800clients,includinggloballeaderssuchasaol,microsoft,yahoo!,bbc,carat,cyworld,deutschebank,francetelecom,bestbuy,thenewspaperassociationofamerica,financialtimes,espn,foxsports,nestle,starcom,universalmccann,theunitedstatespostalservice,verizon,viamichelin,merckandexpedia.formoreinformation,pleasevisitsource:comscore,inc.

  

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